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Angela Ahrendts
October 15, 2013
CONTENT CREATION, KILLOUGH CHRONICLES

Branding: Has Apple Just Made a Genius Move?

As any shark will tell you, you’ve got to keep moving to stay alive. One strategy companies adopt is to bring in successful creatives from completely different industries for a reboot — presumably this makes execs feel like they’re thinking out of the box. In the case of Burberry CEO Angela Ahrendts’ appointment as Apple’s new SVP of retail, this isn’t just thinking different, it’s disparate.

The immediate danger is that this game of executive ping pong between Apple and the fashion industry led to an epic fail only last year,

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By James Killough
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October 10, 2011
KILLOUGH CHRONICLES

Winter for Hitler

THE KILLOUGH CHRONICLES

by James Killough

There was some terribly sad news last Wednesday: Sarah Palin announced she isn’t running for president.  The fact that the final gong on that tuneless, talentless cabaret act was utterly muffled by the untimely demise of a truly great man, Steve Jobs, was the definition of poetic justice, and will set the tone for the Moosehead MILF’s rapid slip into obscurity.  However, I shall miss Tina Fey’s impersonations.  Fuck, she was funny.

Hopefully this picture will soon be a still from Celebrity The Price is Right.

Joe McGinniss’s article in the Daily Beast had a decent paragraph that summed up just how dangerous this whole episode was:

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By Pure Film Creative
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